I am sure many of you have heard of John Chow’s “new” ad network TTZ Media by now. The ad units show price comparisons from several different online stores for different products using the Shopping.com’s API.

Here is an example of a TTZ Media ad of a Western Digital 320gb External hard drive:

As you can see, it lists prices from a few different stores and has an image of the product. It should have some nice CTR. TTZ Media gives $.15 per click.

Over the last few months, I myself have been doing some work with Shopping.com’s API. Unfortunately, I haven’t been working as hard or as fast on the project as I would have liked because school and running are taking up most of my time these days.

Anyways, I have made a similar ad unit to TTZ Media’s that I have been using for a month or two on a product review site. My CTR has been pretty good (much higher than I get with Yahoo! Publisher Network) and the price per click tends to hover around $.30, but sometimes as low as $.20 and sometimes as high as $.39.

Take a look at mine for the same product:



As you can see, they are pretty similar. Too bad John Chow beat me to the market. Maybe I can make mine a little better and then release it to the public?

Time will tell.

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