Yahoo! Announces No Minimum Bid
Posted on February 26th, 2008 in Pay Per Click | No Comments »
I just received an e-mail from Yahoo! Search Marketing regarding their minimum bids. The $0.10 minimum bid has been removed from sponsored search. It sounds like they have implemented something similar to Adwords with minimum bids varying per keyword.
Here is what their e-mail said,
“Starting in the next several weeks, the minimum bids for a number of Sponsored Search keywords will no longer be fixed at $.10. Your new minimum bids can be lower or higher than $.10. Content Match minimum bids currently will remain at $.10.”
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